Social Media

6 Instagram for Business Techniques You Can Implement Today


1. Connect with your core audience on Instagram.

If you don’t know, and if you fail to connect with your core audience, then you are bound to fail every marketing strategy that you implement. Before working on any content or strategy, you need to find out first what they want and need. Your posts need to appeal to prospective buyers.

2. Make your own Instagram account a business profile.

Even if the Instagram account was first utilized as a personal one, it’s crucial to make it a business profile. Make it public–opting for a private setting will set a wrong impression on people who want to visit your profile. Doing so would also hinder your reach.

3. Improve your business profile.

Any online business tip wouldn’t work for you if you fail to acknowledge the significance of building an attention-grabbing Instagram profile. Are you looking for an experienced social media consultant in Malaysia who can help you with this? He or she must be able to help you achieve your brand’s goals.

4. Deliver more value by getting creative.

Focus on delivering great value by being creative. The Instagram platform is highly visual, and is a huge source of inspiration for many users. Don’t make it appear salesy. If you are selling new products and services, don’t be blatant about it. Always be subtle in your approaches.

5. Implement a strong Instagram content strategy.

All of your content would go to waste if you don’t have a strong Instagram content strategy. This is the only way to establish a strong following, and build a great connection with your target audience.

6. Use helpful, relevant hashtags.

Use relevant hashtags in every post. Unlike in other social media networks like Facebook, hashtags play an important role in Instagram when it comes to organizing and categorizing visual content. This allows people to find the right type of content at the right time.

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10 Etiquettes to Follow When Using Social Media for Business

10 Etiquettes to Follow When Using Social Media for Business

There are a hundred ways you can use social media the wrong way. They might be small mistakes but they could create a huge impact on your personal life and even in your social media business. To keep these mistakes from happening, apply these social media etiquettes:

1.Separate business and pleasure.

Your personal issues should not be mixed with your business concerns. To give you an example, don’t share to your friends on social media that you were a candidate for a promotion unless your boss has given you a go signal to do so.

2.Be careful in posting photos.

Just the same way that we don’t want anyone to tag us in candid photos, we also have to be cautious when tagging people in certain photos. For business-focused platforms, including LinkedIn, it matters that your profile photo also looks decent.

3.Don’t be self-centric all the way.

It’s your wall and you might think it’s nobody’s business to tell you what you want to post. It’s not bad to talk about you. But people might interpret it as being self-centered if you do it all the time. At least post about something that was written by someone else, that will provide value for everyone.

4.Be cautious when incorporating sense of humor in your posts.

Remember that your sense of humor is not the same as everyone else. Your post could reach so many people other than your family and friends, so be careful when joking around.

5.Don’t express your frustrations on social media.

When you use your Facebook or your Twitter account for hashing things out, people might view you as a hotheaded type of person. That could definitely affect your image especially when your colleagues see your posts.

6.Don’t share all the things about your life.

Do you want to know the easiest way to lose followers? Post how awesome your dinner was every single day! Over-sharing, especially of irrelevant posts could also have a slight impact on you as a person and also as a brand.

7.Protect your reputation online.

Did you know that many people were not granted their scholarships and failed to get the job of their dreams because of their poor social media accounts? Make sure your accounts will not affect your chances of pursuing the things you are dreaming for yourself.

8.Don’t be someone who you are not.

Inventing things about yourself to have a better reputation is a big no-no in social media. Don’t give yourself the credit for something that other people worked for.

9.Resist the temptation to vent out on your Facebook or Twitter.

Is there anything worse than being drunk and expressing your negative thoughts on social media? The next thing you know, people are already texting you or calling you about that status update. So when you feel like you are going to say something that you will regret in the future, stop yourself.

10.Learn about the best practices for each platform.

Before you decide to go active on Facebook, Twitter, Instagram, read some information about the best practices in using them. Remember that each platform is unique and you might need to have a different approach for each of them.

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Celebrities Who Most Likely to Follow You Back on Twitter


Twitter was designed to be a Business Social Media

Originally, Twitter was designed to be a business social media rather than Facebook, but nowadays people on Twitter use it as an online diary to share their feelings, have a conversation with mutual followers and connect with their childhood friends. Some companies even engage facebook marketing company to handle their social media presence. For most famous people especially celebrities, Twitter is kind of a channel for them to tell the world what they had for breakfast, what outfits they wear on Wednesday and where is their next tour going to be.

Make An Effort To Follow Back Their Followers

There are a few big names that really make an effort to follow back their followers or fans and influence them.

  1.  Justin Bieber. Despite his relationship with the model Hailey Baldwin, his popularity has not diminished and he is still popular which can be seen based on his 104 million followers. Although he is now taking a rest from tweeting too much or interacting with his fans on Twitter, he still takes his time by following some of his followers. So go ahead and follow him on Twitter, who knows you might be on his 306 thousand following list.
  2. Lady Gaga. The Mother Monster is doing a good job in taking care of her fans and she has shown that she really enjoys interacting with her followers, especially her Little Monsters who have been there for her through ups and downs. She tweets about her daily activities, next tours, pictures and many more to keep her fans updated. The chances of getting a follow back from her are quite big if you keep on tweeting her but don’t spam her.
  3. Britney Spears. She was the world’s greatest entertainer back in the days. With over 300 thousand followings, your chance of getting a follow back from her is higher. Just tweet her some fan arts or send her some amazing tweets.
  4. Yoko Ono. Look at the number of her followings! She is basically following almost 1 million and she is the highest in this list. She is currently promoting her latest film which will be released in September, so what are you waiting for? Tweet her your experiences of watching the film and she might follow you back. If she does not follow you, she will not ignore you. You might get a retweet or a like from her.
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